Luxury Event by TTG: Where the Future of High-End Travel Takes Shape

Every year, Rimini becomes Italy’s capital of high-end tourism thanks to the Luxury Event by TTG, the most exclusive B2B meeting dedicated to the luxury travel industry. Here, international buyers and hospitality professionals come together to explore new business opportunities, forge meaningful connections, and share insights on what defines the new meaning of luxury travel. The event highlights a clear evolution: luxury tourism is no longer a niche market. It’s a rapidly expanding global industry driven by affluent travelers seeking experiences that combine authenticity, comfort and personalization.

Luxury Tourism: A Global Market on the Rise

According to the latest global forecast, by 2028 luxury travel spending will surpass $390 billion, showing sustained annual growth. This trend is largely powered by markets such as the United States and India, where travelers are increasingly interested in tailor-made, high-value experiences. A particular dynamic segment is Generation Z, now among the top spenders in luxury travel. For Gen Z, true luxury means living an experience that is unique, personal and seamless; one where every detail contributes to emotional value and individuality. They’re not just travelling well; they are living well at every step of the journey.

Luxury Mobility: The Journey Is Part of the Experience

In this new landscape, mobility plays a key role.Luxury is no longer confined to destinations or hotels; it begins the moment a traveler sets foot on their journey. From airport arrivals to hotel transfers and local travel, the ability to move comfortably, smoothly and elegantly defines the modern luxury experience. That’s where Balsamo stands out: redefining what high-end mobility means through a tailor-made, global and door-to-door service model.

Balsamo: Global Mobility, Tailored for You

At this year’s Luxury Event by TTG, Balsamo had the opportunity to engage directly with some of the world’s leading luxury travel agencies, with a strong presence of professionals and buyers from the United States, one of the most dynamic markets in high-end tourism today. This opportunity confirmed what we’ve always believed: mobility is an essential part of the luxury experience. Every moment of a journey — from the first transfer to the final farewell — shapes the perception of quality and care that defines true premium travel.

Our philosophy: every journey, personally managed

Our approach is built on three core strengths:

• Global Coverage: A solid international network that allows us to guarantee consistent service standards anywhere in the world. Wherever our clients travel — from New York to Dubai, from Milan to Mumbai — they can rely on the same quality, reliability, and style.
• Door-to-Door Service: We take care of every stage of the journey, from departure to arrival, eliminating stress and uncertainty. Each transfer is coordinated in real time to ensure smooth, punctual, and elegant movement.
• Dedicated Account Relationship: Every client is supported by a personal account manager who understands their preferences, priorities, and expectations. This close relationship allows us to deliver a service that feels genuinely human — not just efficient.

Connecting with the world of luxury travel

Our presence at Luxury TTG allowed us to strengthen partnerships with high-end travel advisors, destination management companies, and concierge agencies that share our vision: turning travel into a refined, effortless experience.The demand for bespoke mobility is growing, especially among American travelers looking for integrated, reliable, and discreet solutions in Europe and beyond.

Balsamo continues to invest in that direction — combining technological innovation with human sensitivity — to offer a mobility service that adapts to each traveler, each destination, each moment. Each transfer is custom design to meet the specific needs of discerning travelers, whether for leisure, business, or major international events. From airport transport to chauffeur-driven services and complex VIP logistics, Balsamo delivers an approach that combines technology, elegance, and human attention.

The New Standard of Luxury Travel

Events like the Luxury TTG reflect how luxury travel is evolving, toward integrated experiences, sustainability, personalization, and time value. Mobility, once a secondary service, has become a defining element of the luxury experience itself. In this context, Balsamo represents a new paradigm: discreet, impeccable, and human-centered mobility.

Every transfer becomes part of the story, a journey where precision meets care, and luxury is defined by simplicity, not excess.